The irony of personalization (part 1 of 2)

Disclaimer: Blogs are supposed to be easy on the eyes and NOT LONG. So to satisfy those criteria, I broke this particular blog into two!

Being online is like a game of let’s pretend. Let’s pretend that we are actually face-to-face. Let us pretend that we are having an actual conversation, that’s not chopped up or not in real time. Lets us pretend that we can decipher each other’s personality through mere words and a few images.


People have always been trying to assert their personalities, to make it known, to proclaim themselves as unique.

This is very evident in social media, and definitely much more challenging. Without the aid of one’s actual presence, one must be able to express who they are. From the beginning (Friendster), social media consumers have tried different ways to make their personality known with such limitations.

That is the reason why people choose different layouts; attach sparkly statements and animations to their profiles. This is a way to personalize one’s digital footprint in the online world. It is possible for one’s footprint to not remain ordinary; actually, it is essential for it not to be so.

Your footprint can be pink, full of swirls or edgy with a touch of black. Websites containing

Which is your personality?

collections of such designs had also cropped up, and consumers gobbled them, demanding more.

People love to personalize, to make something their own. That’s why I find it funny that

Facebook became such a hit even though it seriously lacked in the personalization area. One of the few things that you can personalize is your profile picture and your teeny “about me” box.  Even then, you are limited because of your white Facebook wall.

There are no glitters, no moving animation, no (my personal favorite) pink swirls. The wallpaper of Facebook (again, blank white wall) is the same for all and the fonts are also the same.

Decorating your online wall.

To be continued…

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One Response to The irony of personalization (part 1 of 2)

  1. niccy says:

    Social media is completely different world in itself.

    I like what you said that “without the aid of one’s actual presence, one must be able to express who they are. ”

    Same with mobile conversations when you put *hugs* or *kisses* to replace actual hugs and kisses, online conversations also need supplements. The good thing about social media (and text messaging, as well) is that it has made people (us) more creative! We have this need to deliver our message exactly how we have imagined it that we come to seek alternate ways on how to transform our emotions to effective emoticons.

    I guess we still haven’t lost the value of effective communication. Even if we have to go through a different medium or platform, we would find a way to make ourselves heard.

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